SELECTING YOUR NICHE “The secret to modeling is not being perfect

John Doe August 10, 2017


“The secret to modeling is not being perfect. What one needs is a face that people can identify in a second. You have to be given what’s needed by nature, and what’s needed is to bring something new” – Karl Lagerfeld

Unfortunately modelling is not all about the glam and great parties. It is a job and can be a very tough and competitive one at that. Rejection is a big part of the job and you must learn to not take it personally. Learn to develop a thick skin and take some knockbacks in your stride. On the positive side modelling can be a very rewarding job – emotionally and financially. So the first step is to decide what type of modelling will suit you best.

What is your niche?

You’ll need to research the different types of modelling available to you. Most people think of modelling as just catwalk and magazine work but there are tons more options available. You can be a fitness model or a fit model for retailers and even a foot model. Do your research and be aware of models with a similar style and look to you – this will give you an idea of the type of clients that will book you for jobs.

Ask for advice

Do not be afraid to ask for feedback and advice from professionals within the industry. Friends and family may tell you what you want to hear but it is best to get an objective unbiased opinion so seek advice form a reputable photographer or industry expert for constructive feedback. The staff here at First Step Models are waiting to help steer you in the right direction with our expert advice and recommendations.

On the job

Once you start getting booked for jobs it is important that take time to prepare for each booking. Do a bit of research about the client. What do they do? What product or service will you be promoting on the shoot? This will help to build potential long term relationships with clients as showing an avid interest in their business may lead you to be booked again.

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